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Bespoke Jewellery Design

Meet our award winning Jewellery Design team, Ivonna Allum & Abigail Davies. They have been inundated with your requests; designing unique creations and transforming inherited items.

For over ten years Ivonna has worked on numerous bespoke commissions including the creation of a brooch ‘The Eternal Dove’ for Queen Elizabeth II, presented in celebration of Her Majesty’s Diamond Jubilee by the British Jewellers’ Association.

“Designing a bespoke engagement ring or redesigning our customer’s heirloom jewellery gives me an opportunity to take them on a beautiful journey when they are at the happiest times of their lives.”

– IVONNA ALLUM - Design Director

This is the story of one such journey…

“This client had a five stone ring, set with beautiful old cut diamonds and was looking to use some of the stones to create a special gift for her daughter’s 18th. I designed some white gold diamond earrings with a pretty setting, with a removable pearl drop. It’s a great way of getting two different looks from one starting point. The ring still has stones remaining for her other daughter. I am a firm believer in remodelling old pieces of jewellery; you get to maintain the sentiment of the item but make it personal & suited to you, so you can get the most enjoyment from wearing it.”



Choose which of our six stores is more convenient for you, and we'll arrange a casual meeting with Ivonna. This initial consultation is completely free, and is a way for you to get to know us, and for Ivonna to understand a bit more about your likes and dislikes. She'll show you a few different styles of jewellery and talk you through them, to see what you think and get a feel of your tastes.


There's a lot to take in when it comes to choosing a gemstone, and we'll talk you through all your options, and explain all the little details and essential decisions that may have not even entered your head. You may have already decided if you want a classic diamond or a coloured gem, but there are other things to discuss, too. We'll talk about the cut, carat, clarity and colour.


When you come back for your second appointment, the magic has already started to happen behind the scenes. We'll have mock-up drawings based on your design for you to consider, allowing you to make any changes that you want. Usually, we provide several different drawings, all rendered at real life scale to help you make your choice. At the end of this meeting, we'll all have a very clear idea of how your design is going to progress, and what it will look like when it's turned into reality.


When all the design and budget details have been finalised, and we've double checked that you're totally happy with everything, it's time to make your dream jewellery design a reality. At this point, we don't want to rush anything. Our expert goldsmiths will take their time as they lovingly handcraft your piece in our workshop, paying close attention to each step as they take the delicate metal and gemstones and forge them into something truly special. This process usually takes between 6 and 10 weeks.

When that's done, you'll be able to take your piece home with you! We expect you to be totally satisfied with your unique piece of jewellery that represents a true collaboration between your design ideas and our professional expertise.

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'Just to say how thrilled I am with my ring as you know it has great sentimental value... Thank you for all your advice re the design and your excellent service.'

– Kay Manning - December 2020

'I absolutely love my remodelled pendant -it's perfect! It has been a pleasure working with you from beginning to end and I couldn't have asked for more.I couldn't recommend you all highly enough. I think you're an amazing jewellers with first class customer service and will always be my first port of call'

– Karen Perry - September 2022

'The ring has arrived..  We are delighted!  Thank you so much for helping us to reach this chosen design. We are extremely pleased with how it has worked out and will be sure that whenever the ring winks at us over the years it will remind us of the enjoyable process you led us through.'

– John Varley - February 2021