Since 1942, we’ve been there for the moments that matter. Today, across six stores, Allum & Sidaway is proud to be the place to discover exceptional natural and lab-grown diamond jewellery, from beautifully chosen gifts to diamond engagement rings and wedding rings designed to mark life’s most significant chapters.
Diamonds have always sat at the very heart of our business, central to our heritage. Now, we are bringing that commitment into focus with the launch of our new brand promise; Your Diamond Destination
Whether you are drawn to the rarity of a natural diamond, the modern brilliance of lab-grown, the individuality of coloured diamonds or the elegance of a bespoke design, our qualified teams are here to guide you with expertise, clarity and care. We’ll talk you through the properties, possibilities and benefits of each stone, helping you choose with complete confidence. Coloured diamonds? Consider them found. Bespoke? Beautifully crafted. At Allum & Sidaway, every detail is considered, every question is welcome and every visit is shaped around delivering a truly 5* shopping experience.
At Allum & Sidaway, diamonds are not simply something we offer; they are something we stand for. With trusted expertise, carefully curated collections and exceptional customer service, we are proud to say it plainly: Allum & Sidaway is Your Diamond Destination.
